Discover Audience Dynamics
Utilize Location Analytics for Advertising to analyze demographic, psychographic, migration, social, and behavioral shopping data. Harness AI for Market Planning with our Advertising Site Selection Software, offering advanced advertising market analysis and advertising marketing research.
Maximize In-Store Retail Media with Location Analytics
Leverage MapZot’s comprehensive retail visitation data and Location Analytics for Advertising to understand consumers’ shopping behavior and preferences. Maximize the value of in-store media using AI for Market Planning to reach and target the right audiences.
Optimize Event Marketing with Advanced Insights
Utilize historical event attendance data, consumer demographics, shopping patterns, and online activity to enhance experiential marketing. Align events with local consumers’ interests and validate the effectiveness of event marketing campaigns through advertising market analysis and advertising marketing research.
Deliver Actionable Competitive Intelligence
Analyze visitation data, rankings, and trade areas with our Advertising Site Selection Software to assess your clients’ market position. Understand the competition’s customers through advanced advertising market analysis, monitor competitive threats, and develop advertising strategies that stand out and create a competitive edge.
Form Powerful Partnerships Through Visitor Insights
Use cross-shopping data and visits to complementary chains and services to gain visibility into the full visitor journey. Identify prospective partners for cross-promotion and targeted marketing partnerships using AI for Market Planning and Location Analytics for Advertising.
Doing Data Right
Unmatched Data Precision
We leverage a panel of tens of millions of devices and advanced statistical analysis to ensure the highest level of data accuracy.
Commitment to Privacy
Using industry-leading techniques, we prioritize user privacy while delivering exceptional accuracy and reliability.
Personalized Customer Support
A dedicated Customer Success Manager will assist you in maximizing the value of our product and ensuring your success.
Effortless Data Integration
Export our aggregated data via API for seamless integration with third-party applications, enhancing, filtering, or combining with your proprietary data.
Proven Customer Trust
Thousands of customers across diverse industries rely on our insights for their data-driven decisions.
Kymera
"I've spent some time evaluating data creation and analysis providers over the past several months. Without hesitation MapZot is hands down the best I've found. These guys are legit the best there is"
President, Kymera
Recent Publications
How Chobani is Winning the Yogurt Market in Major Grocery Stores
Consumer Packaged Goods (CPG) thrive on availability, assortment, and audience. In refrigerated staples like yogurt, those three levers decide who wins the shelf and the shopper. Chobani now far beyond “just Greek yogurt” is a playbook brand, constant product innovation (Flip, high-protein cups, drinkables, creamers) + ubiquitous distribution across big-box and grocery.
Read more →
1st Sep 2025
The 2.7% Grocery Shrinkage Problem and How MapZot.AI Fixes It
Grocery retailers operate on razor-thin margins, making every percentage point critical. Yet, shrinkage losses from theft, spoilage, or inefficiencies chips away nearly 2.7% of sales annually, turning small leaks into major profitability gaps. In this blog, we explore the true scale of the problem.
Read more →
5th Sep 2025
How Starbucks’ Pumpkin Spice Latte Drives Foot Traffic and Sales
As the iconic Pumpkin Spice Latte returns each fall, Starbucks locations nationwide anticipate a spike in customer visits. MapZot.AI analyzed traffic patterns using Mobilytics data for 646 Michigan Ave, Chicago, IL, revealing this store’s outstanding performance as PSL season
Read more →
10th Sep 2025
