Attract and Engage High-Performing Retailers
Discover hidden growth opportunities by analyzing cross-shopping behavior. Understand your customers' complete shopping journey, including their favorite stores and destinations. Identify overlapping audiences to pinpoint new markets and tailor your offerings accordingly.
Optimize Public Spaces and Infrastructure
Harness visitation and visitor journey data to assess the performance of public assets like parks and open spaces and their impact on nearby businesses. Benchmark these assets against similar areas to uncover investment opportunities and optimize long-term infrastructure development.
Refine Marketing Strategies
Utilize True Trade Area and Visitors By Origin data to pinpoint the home locations and zip codes of visitors to any location. Enhance promotional targeting to reach the right audience, boost attendance at public events, and demonstrate the ROI of marketing efforts.
Identify and Capture Economic Opportunities
Identify where residents and visitors shop outside the city or district boundaries using Leakage Reports. Monitor visit trends to pinpoint retail categories contributing to leakage, estimate sales tax revenue loss, and make informed strategic decisions to meet demand.
Optimize Budgeting & Planning
Correlate foot traffic with sales using near real-time data. Improve forecasts of sales tax revenue potential, identify key businesses driving the local economy, and optimize budgets and public resource allocation.
Doing Data Right
Unmatched Data Precision
We leverage a panel of tens of millions of devices and advanced statistical analysis to ensure the highest level of data accuracy.
Commitment to Privacy
Using industry-leading techniques, we prioritize user privacy while delivering exceptional accuracy and reliability.
Personalized Customer Support
A dedicated Customer Success Manager will assist you in maximizing the value of our product and ensuring your success.
Effortless Data Integration
Export our aggregated data via API for seamless integration with third-party applications, enhancing, filtering, or combining with your proprietary data.
Proven Customer Trust
Thousands of customers across diverse industries rely on our insights for their data-driven decisions.
Recent Publications
How Chobani is Winning the Yogurt Market in Major Grocery Stores
Consumer Packaged Goods (CPG) thrive on availability, assortment, and audience. In refrigerated staples like yogurt, those three levers decide who wins the shelf and the shopper. Chobani now far beyond “just Greek yogurt” is a playbook brand, constant product innovation (Flip, high-protein cups, drinkables, creamers) + ubiquitous distribution across big-box and grocery.
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1st Sep 2025
The 2.7% Grocery Shrinkage Problem and How MapZot.AI Fixes It
Grocery retailers operate on razor-thin margins, making every percentage point critical. Yet, shrinkage losses from theft, spoilage, or inefficiencies chips away nearly 2.7% of sales annually, turning small leaks into major profitability gaps. In this blog, we explore the true scale of the problem.
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5th Sep 2025
How Starbucks’ Pumpkin Spice Latte Drives Foot Traffic and Sales
As the iconic Pumpkin Spice Latte returns each fall, Starbucks locations nationwide anticipate a spike in customer visits. MapZot.AI analyzed traffic patterns using Mobilytics data for 646 Michigan Ave, Chicago, IL, revealing this store’s outstanding performance as PSL season
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10th Sep 2025
