Boost Foot Traffic and Engagement at Your Venue

Leverage MapZot’s Location Analytics to Increase Visits, Secure Sponsors, and Evaluate Event Success.

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Increase Event Attendance Through Effective Targeting

Identify and understand your target audience through detailed demographic and psychographic analysis, including income, age, lifestyle, and spending habits. Tailor your marketing efforts to effectively reach and engage potential attendees.

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Gain a Competitive Edge

Evaluate your market position by analyzing trade area overlap, visitation trends, and ranking against competitors. Understand your customers' behavior, including their other entertainment choices, to refine your marketing strategies.

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Choose Prime Locations for Expansion

Identify optimal sites for expansion by matching demographic and psychographic data of specific areas to your target audience. Utilize MapZot’s site selection report to score potential venues based on trade area size, demographic alignment, cannibalization risk, and competition density.

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Enhance Advertising Effectiveness

Track visitor travel routes, zip code origins, and online search interests to fine-tune your digital and offline advertising efforts. Use insights from customer journeys to strategically place ads and maintain high visibility in your customers' daily activities.

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Assess Local Economic Contributions

Leverage MapZot’s True Trade Area analysis to understand visitor origins, stays, and their activities before and after visiting your venue. Compare visitation patterns to nearby businesses over time to demonstrate your venue’s impact on local economic growth.

Doing Data Right

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Unmatched Data Precision

We leverage a panel of tens of millions of devices and advanced statistical analysis to ensure the highest level of data accuracy.

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Commitment to Privacy

Using industry-leading techniques, we prioritize user privacy while delivering exceptional accuracy and reliability.

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Personalized Customer Support

A dedicated Customer Success Manager will assist you in maximizing the value of our product and ensuring your success.

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Effortless Data Integration

Export our aggregated data via API for seamless integration with third-party applications, enhancing, filtering, or combining with your proprietary data.

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Proven Customer Trust

Thousands of customers across diverse industries rely on our insights for their data-driven decisions.

Recent Publications
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Smashing Success: The Unstoppable Rise of Pickleball in the U.S.
Entertainment
What began as a casual backyard game in the 1960s has now transformed into one of the fastest-growing sports in America. Pickleball, a hybrid of tennis, badminton, and table tennis, is captivating players across generations and fueling a new wave of social, recreational, and economic activity nationwide. With the pickleball equipment market estimated to reach $702.9 million in 2025 and projected to surge past $1.8 billion by 2032, the game isn’t just gaining popularity it’s becoming big business.

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20 June 2025
blog
The Great Retail Escape: Why Shoppers Are Moving Beyond City Limits
Retail
In recent years, the U.S. retail landscape has undergone a dramatic shift. Once packed urban shopping districts are now witnessing slower foot traffic, while suburban and even rural retail centers are buzzing with activity. This growing trend, known as retail leakage, is raising red flags for city retailers and providing new opportunities for brands looking to expand in untapped regions.

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9th July 2025
blog
How David Frozen Cod Is Winning the Frozen Aisle Game
CPG
When it comes to capturing market share in the frozen food aisle, David Frozen Cod is reeling in success with a strategy that blends product quality, smart placement, and sharp consumer insight. For Consumer Packaged Goods (CPG) brands navigating today’s competitive shelf space, David Frozen Cod offers a compelling case study in how to scale from a niche offering to a household staple.

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18 July 2025

Ready to Grow Your Business with MapZot.AI?

Unlock The Power of Location Analytics with MapZot.AI's Industry-Leading Technology Today!

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